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Winston

Winston Cigarette Prices by Country (2026)

Brand Details Winston

Winston is an American cigarette brand created in 1954 by R.J. Reynolds Tobacco Company, headquartered in Winston-Salem, North Carolina, the city that gave the brand its name. Launched as the first widely distributed filtered cigarette in the US, Winston rapidly became America's number one brand in the 1960s and 70s, partly driven by the memorable slogan 'Winston tastes good like a cigarette should.' The brand was acquired by Japan Tobacco International (JTI) in 1999. Today, Winston is one of the best-selling cigarette brands in Eastern Europe and emerging markets.

📊 Price analysis

In 2026, a pack of Winston costs 8.30 € on average across the 20 countries we track. Cheapest: 2.24 € (Turkey); most expensive: 25.26 € (Australia), a gap driven mainly by differences in tobacco taxation.

Over the long run, the brand's average price has risen by about 115 % since our records begin, driven by successive tax increases.

Historical comparison: Price evolution of Winston

France
Germany
Italy
Spain
Portugal
United Kingdom
Andorra
Morocco
Tunisia
United States
📊 Swipe to view chart ➔
0.3€4.7€9.0€13.4€17.8€20002004200820122016202020242026
Global price comparison: Winston
CountriesAverage Price (2026)Reliability
Turkey2.24 € (125.00 TL)Medium reliability
Tunisia2.52 € (8.400 DT)Low reliability · estimate
Morocco3.68 € (40.00 DH)High reliability
Andorra4.40 €High reliability
Italy5.80 €High reliability
Poland5.87 € (25.50 zł)Medium reliability
Spain6.00 €High reliability
Portugal6.17 €Low reliability · estimate
Austria6.40 €High reliability
Luxembourg6.50 €Medium reliability
Hungary6.80 € (2,490 Ft)High reliability
Czech Republic6.82 € (166 Kč)High reliability
United States7.36 € ($8.00)Low reliability · estimate
Germany8.50 €Medium reliability
Switzerland9.77 € (CHF 9.30)Medium reliability
Belgium11.00 €Low reliability · estimate
Netherlands11.80 €Medium reliability
France13.00 €High reliability
United Kingdom16.15 € (£13.69)Low reliability · estimate
Australia25.26 € (A$40.50)Medium reliability

High reliability: official primary source or verifiable trade press. Medium: price rebuilt from confirmed data points, or surveyed at a retailer or in the press. Low: extrapolated. "Estimate": price not surveyed for this brand, calculated from that of Marlboro, the country's reference brand.

Price history by country : Winston (2000-2026)
👉 Swipe to compare history ➔
YearFranceGermanyItalySpainPortugalUnited KingdomAndorraMoroccoTunisiaUnited StatesBelgiumSwitzerlandLuxembourgNetherlandsPolandAustriaTurkeyAustraliaHungaryCzech Republic
202613.00 €8.50 €5.80 €6.00 €6.17 €16.15 €4.40 €3.68 €2.52 €7.36 €11.00 €9.77 €6.50 €11.80 €5.87 €6.40 €2.24 €25.26 €6.80 €6.82 €
202512.50 €8.14 €5.50 €5.75 €5.70 €15.80 €4.15 €3.68 €2.40 €7.25 €10.15 €9.46 €6.00 €11.36 €5.01 €6.20 €2.02 €-5.84 €6.13 €
202412.00 €7.78 €5.30 €5.35 €5.51 €15.69 €3.55 €3.68 €2.30 €5.93 €9.20 €9.26 €5.20 €10.93 €4.43 €5.90 €1.90 €-5.32 €5.77 €
202311.00 €7.49 €5.00 €5.10 €5.32 €15.25 €3.55 €3.50 €2.21 €5.61 €7.36 €9.16 €4.60 €8.30 €3.85 €5.70 €--5.25 €5.69 €
202210.00 €7.20 €5.00 €4.75 €5.13 €14.46 €3.25 €3.40 €2.11 €5.47 €6.89 €9.06 €4.70 €7.17 €3.62 €5.40 €--4.16 €5.12 €
202110.00 €6.92 €5.00 €4.60 €4.75 €13.68 €3.25 €3.40 €2.02 €5.33 €6.42 €8.96 €4.40 €7.17 €3.49 €5.20 €--4.45 €4.52 €
20209.50 €6.64 €5.00 €4.60 €4.37 €12.89 €3.25 €3.13 €1.92 €5.19 €5.95 €8.86 €4.40 €6.64 €3.36 €4.90 €--3.70 €3.81 €
20198.40 €6.38 €4.88 €4.60 €4.22 €12.22 €3.15 €3.13 €1.82 €5.04 €5.74 €8.66 €4.30 €6.12 €3.24 €4.90 €--3.66 €3.41 €
20187.70 €6.10 €4.77 €4.60 €4.07 €11.55 €3.05 €2.94 €1.73 €4.90 €5.52 €8.66 €4.30 €-3.11 €4.90 €--3.39 €3.37 €
20176.79 €5.85 €4.65 €4.55 €3.91 €10.99 €2.96 €2.94 €1.63 €4.77 €5.32 €8.56 €4.20 €-2.99 €4.60 €--3.39 €3.22 €
20166.74 €5.60 €4.54 €4.45 €3.76 €10.43 €2.86 €2.94 €1.54 €4.63 €5.11 €8.56 €4.10 €-2.91 €4.40 €---3.07 €
20156.74 €5.38 €4.42 €4.45 €3.61 €9.86 €2.76 €2.94 €1.44 €4.49 €4.90 €8.51 €4.10 €-2.83 €4.30 €---2.88 €
20146.74 €5.23 €4.30 €4.35 €3.46 €9.38 €2.66 €-1.32 €4.40 €4.84 €8.45 €3.93 €-2.67 €4.10 €---2.70 €
20136.45 €5.08 €4.30 €4.25 €3.31 €8.89 €2.56 €-1.20 €4.31 €4.78 €8.20 €3.76 €-2.51 €3.90 €---2.85 €
20126.06 €4.93 €4.30 €4.10 €3.15 €8.40 €2.47 €-1.08 €4.22 €4.72 €7.95 €3.60 €-2.35 €3.77 €---2.91 €
20115.76 €4.77 €3.90 €3.50 €3.00 €7.85 €2.37 €-0.96 €4.13 €4.66 €7.60 €--2.19 €3.63 €---2.96 €
20105.44 €4.63 €3.80 €3.40 €2.85 €7.28 €2.27 €-0.84 €4.05 €4.60 €7.25 €--2.03 €3.50 €---2.72 €
20095.15 €4.46 €-3.00 €2.74 €6.95 €2.16 €-0.79 €3.81 €4.36 €6.95 €--1.86 €3.32 €----
20085.10 €4.29 €-2.50 €2.62 €6.62 €2.05 €-0.74 €3.57 €4.11 €6.65 €--1.68 €3.14 €----
20074.94 €4.12 €-2.40 €2.51 €6.28 €1.93 €-0.70 €3.33 €3.87 €6.45 €--1.50 €2.96 €----
20064.81 €3.95 €-2.20 €2.39 €5.94 €1.83 €-0.65 €3.10 €3.63 €6.24 €--1.33 €2.78 €----
20054.81 €3.78 €-2.75 €2.28 €5.60 €1.71 €-0.60 €2.86 €3.38 €6.04 €--1.15 €2.61 €----
20044.81 €3.41 €-2.65 €2.12 €5.38 €1.64 €-0.55 €2.73 €3.21 €5.75 €--1.11 €2.50 €----
20033.93 €3.14 €-2.50 €1.97 €5.04 €1.56 €-0.50 €2.61 €3.03 €5.48 €--1.07 €2.38 €----
20023.47 €2.85 €-2.50 €1.80 €4.71 €1.49 €-0.46 €2.48 €2.85 €5.20 €--1.03 €2.28 €----
20013.22 €2.72 €-2.31 €1.61 €4.42 €1.41 €-0.41 €2.36 €2.67 €4.91 €--0.98 €2.17 €----
20003.08 €2.58 €-2.22 €1.42 €4.15 €1.34 €-0.36 €2.24 €2.50 €4.63 €--0.94 €2.07 €----

In 5 of 20 countries, the Winston series is not surveyed: it is calculated from the price of Marlboro, the country's reference brand, by a fixed ratio. These are estimates.

Frequently Asked Questions (FAQ)

Who manufactures Winston cigarettes?↓
Winston cigarettes are manufactured by Japan Tobacco International (JTI). The brand was founded in 1954 in the United States.
In which country are Winston cigarettes the cheapest?↓
According to our 2026 data, Winston cigarettes are cheapest in Turkey at a price of 2.24 € (125.00 TL) per pack of 20. Conversely, they are most expensive in Australia where a pack costs 25.26 € (A$40.50).

Data & sources

Last updated :

Methodology : Marlboro is the reference brand in each country: its price is rebuilt from data points confirmed by public sources, then interpolated between them. Unless stated otherwise, other brands are not surveyed: their price is calculated from Marlboro's by a fixed ratio, so they are estimates.

Main sources (8)
  • monsieurvintage.com (FR, Marlboro, 2000-2025, DGDDI)
  • mylasertabac.com (EU, 2025-11)
  • travel-europe.info (EU, 2026)
  • andorratools.com (AD, 2026)
  • ADII, Administration des Douanes et Impôts Indirects (MA, 2025)
  • WHO Global Tobacco Report 2015 (TN, Marlboro)
  • Statista (ES, Marlboro, 2007-2022)
  • ONS, RPI timeseries CZMP (UK)

Provided for informational purposes only. Verify with official sources for any critical use.