Cigarette Prices in Morocco (2026)

In 1991, Morocco passed a law banning tobacco advertising on television. This measure, pioneering for the region, aimed to limit public exposure—particularly that of young people—to manufacturers' promotional messaging, reflecting a growing awareness of the health effects of smoking.

In 2005, Morocco began privatising the Régie des Tabacs, the state-owned company historically responsible for tobacco manufacturing and distribution. This withdrawal of the state opened the sector to private operators and deeply restructured the national tobacco market.

In 2010, Morocco strengthened Law 15-91 by banning smoking in public places, although enforcement remained partial. This regulation aimed to protect non-smokers from second-hand smoke and marked an important step in aligning the country with international public-health standards.

In 2015, Morocco raised tobacco taxes as part of its fiscal reform and committed to upholding the WHO Framework Convention on Tobacco Control (FCTC). Price increases are among the most effective levers for reducing consumption, in line with international recommendations.

In 2020, Morocco stepped up customs controls against tobacco smuggling. Combating the illicit market aims to protect state tax revenues and preserve the effectiveness of public-health policies, since parallel trade can evade prevailing standards and taxes.