Cigarette Prices in Portugal (2026)
⚠️ Customs Rules and Transport Limits
From EU: 800 cigarettes for personal use. Non-EU: 200 cigarettes.
🌍 Overview
| Brands | Average Price | Reliability |
|---|---|---|
| Marlboro | 6.50 € | Medium reliability |
| Winston | 6.17 € | Low reliability · estimate |
| Camel | 6.17 € | Low reliability · estimate |
| Lucky Strike | 5.85 € | Low reliability · estimate |
| L&M | 5.33 € | Low reliability · estimate |
| Chesterfield | 5.52 € | Low reliability · estimate |
| Philip Morris | 6.30 € | Low reliability · estimate |
| Gauloises Blondes | 6.04 € | Low reliability · estimate |
| Gitanes | 5.85 € | Low reliability · estimate |
| Dunhill | 7.02 € | Low reliability · estimate |
| Benson & Hedges | 6.63 € | Low reliability · estimate |
| Pall Mall | 5.66 € | Low reliability · estimate |
| Parliament | 7.02 € | Low reliability · estimate |
| Kent | 5.98 € | Low reliability · estimate |
| Davidoff | 7.47 € | Low reliability · estimate |
| Rothmans | 5.72 € | Low reliability · estimate |
| West | 5.66 € | Low reliability · estimate |
| HB | 5.33 € | Low reliability · estimate |
| Vogue | 6.04 € | Low reliability · estimate |
| American Spirit | 6.63 € | Low reliability · estimate |
High reliability: official primary source or verifiable trade press. Medium: price rebuilt from confirmed data points, or surveyed at a retailer or in the press. Low: extrapolated. "Estimate": price not surveyed for this brand, calculated from that of Marlboro, the country's reference brand.
Average pack price over time
Average across all brands we track in this country, by year.
📋 Tobacco Regulation & Policy
💰 Tax regime
Mixed excise + 23% VAT. Significant increase in the specific component since 2015.
📈 Price policy
Portugal has adopted a policy of regular increases since 2015, catching up with France. Prices have more than doubled between 2010 and 2026.
At the statutory minimum wage, a pack of Marlboro takes 63 minutes of work in Portugal. Compare with other countries
🏛️ Key legislative milestones
Portugal adopts its first major anti-smoking law, banning cigarettes in workplaces, on public transport, and in cafés and restaurants, while keeping a few exceptions. The reform reflects the wider European push to protect people from second-hand smoke and marks a turning point for the country's public health.
The law is strengthened and the number of exceptions is reduced, further limiting the spaces where smoking remains allowed. This adjustment reflects a desire to align Portuguese legislation with European standards and to better protect non-smokers as well as staff in the venues concerned.
The smoking ban is extended to terraces, broadening protection from smoke to outdoor areas frequented by the public. This measure responds to a growing public-health concern across Europe and aims to reduce exposure to second-hand smoke in busy social settings.
A discussion opens on introducing plain packaging, which would require standardised packs stripped of any attractive features. Inspired by measures already adopted elsewhere in Europe, this debate illustrates the search for new levers to discourage smoking, particularly among young people.
Tobacco tax reform (Law 82/2023, 2024 budget): the fixed part rises from €112.50 to €151.88 per 1,000 cigarettes, and the proportional part falls from 12% to 1% of the price.
The 2026 budget creates a tax on nicotine pouches (€0.065 per gram). The draft 2027 budget, tabled on 8 October 2026, leaves cigarette rates unchanged for the fourth year in a row.
📰 Portugal: news and guides
NewsPortugal: the cigarette tax stays the same in 2027, for the fourth year in a row
Portugal's 2027 budget, tabled on 8 October 2026, leaves tobacco tax rates untouched, as they have been since 2024. Yet the State still expects to collect €139 million more.
NewsTobacco prices on 1 January 2027: what changes in Europe, country by country
Increases passed in Germany, Italy and Poland, rates frozen in the Netherlands, Portugal and Spain: what laws and budgets have in store for tobacco prices in 2027.
Frequently Asked Questions (FAQ)
Data & sources
Last updated :
Methodology : Marlboro is the reference brand in each country: its price is rebuilt from data points confirmed by public sources, then interpolated between them. Unless stated otherwise, other brands are not surveyed: their price is calculated from Marlboro's by a fixed ratio, so they are estimates.
Main sources (8)
- monsieurvintage.com (FR, Marlboro, 2000-2025, DGDDI)
- mylasertabac.com (EU, 2025-11)
- travel-europe.info (EU, 2026)
- andorratools.com (AD, 2026)
- ADII, Administration des Douanes et Impôts Indirects (MA, 2025)
- WHO Global Tobacco Report 2015 (TN, Marlboro)
- Statista (ES, Marlboro, 2007-2022)
- ONS, RPI timeseries CZMP (UK)
Provided for informational purposes only. Verify with official sources for any critical use.