CIGS
cigprices.comCigarette Prices Around the World
Home>Countries>Switzerland

Cigarette Prices in Switzerland (2026)

⚠️ Customs Rules and Transport Limits

Travellers may import about 250 cigarettes duty-free into Switzerland.

🌍 Overview

In 2026, a pack of Marlboro costs about 9.70 CHF in Switzerland, a price level well below that of most neighbouring European Union countries. Tobacco taxation is among the lowest in Europe: the tobacco tax alone accounts for roughly 50% of the price of a ~9.40 CHF pack, or about 57-58% once the 8.1% VAT is included. The last federal tobacco tax increase dates back to 1 April 2013, after the Federal Council exhausted its legal margin under the Tobacco Tax Act. Since 2023, price rises have therefore been manufacturer-driven: the Marlboro pack went from 9.00 to 9.70 CHF between 2023 and 2026, in steps of about 20 to 30 centimes once a year. Switzerland thus keeps tobacco relatively cheap in tax terms compared with its neighbours.
Brands & Average Price
BrandsAverage Price
Marlboro10.19 € (CHF 9.70)
Winston9.55 € (CHF 9.10)
Camel9.66 € (CHF 9.20)
Lucky Strike9.03 € (CHF 8.60)
L&M8.93 € (CHF 8.50)
Chesterfield9.13 € (CHF 8.70)
Philip Morris10.71 € (CHF 10.20)
Gauloises9.13 € (CHF 8.70)
Gitanes11.45 € (CHF 10.90)
Dunhill9.66 € (CHF 9.20)
Benson & Hedges10.50 € (CHF 10.00)
Kent10.29 € (CHF 9.80)
Davidoff10.19 € (CHF 9.70)
Vogue10.50 € (CHF 10.00)
American Spirit10.40 € (CHF 9.90)
Parisienne9.66 € (CHF 9.20)
MaryLong10.50 € (CHF 10.00)
Brunette10.19 € (CHF 9.70)

Average pack price over time

📊 Swipe to view chart
4.1 CHF5.7 CHF7.3 CHF8.9 CHF10.5 CHF20002004200820122016202020242026

Average across all brands we track in this country, by year.

📋 Tobacco Regulation & Policy

💰 Tax regime

Cigarettes carry a specific tax of 11.832 centimes per cigarette plus a 25% ad valorem tax on the retail price (minimum 21.210 centimes per cigarette), on top of 8.1% VAT. The tobacco tax alone represents about 50% of the price of a ~9.40 CHF pack (roughly 57-58% including VAT), one of the lowest tax shares in Europe.

📈 Price policy

The last federal tobacco tax increase took effect on 1 April 2013, as the Federal Council has exhausted its legal margin under the Tobacco Tax Act. Since 2023, price rises have been manufacturer-driven: Marlboro went from 9.00 to 9.20, then 9.40 and 9.70 CHF between 2023 and 2026, roughly 20 to 30 centimes once a year.

🏛️ Key legislative milestones

2013

Last federal tobacco tax increase (1 April 2013); the pack in the most-sold price class reaches about 8.20 to 8.40 CHF.

2022

Voters approve the 'Children without tobacco' initiative (February 2022, about 56.6% yes), which bans tobacco advertising that reaches minors.

2024

The new Tobacco Products Act (TabPG) comes into force on 1 October 2024: a nationwide minimum sales age of 18 and uniform advertising restrictions.

2025

A new tax on e-cigarette liquids and adjusted taxation of alternative nicotine products come into force on 1 January 2025.

Frequently Asked Questions (FAQ)

What is the average price of a pack of cigarettes in Switzerland in 2026?
In 2026, the estimated average price for a pack of 20 cigarettes in Switzerland is 9.98 € (CHF 9.51).
How many cigarettes can I bring back for personal use?
Travellers may import about 250 cigarettes duty-free into Switzerland.

Data & sources

Last updated :

Methodology : Prices are estimates built from confirmed official anchor points (Marlboro as the per-country reference), interpolated and adjusted using price ratios that are stable over time.

Main sources (8)
  • monsieurvintage.com (FR Marlboro 2000-2025, source DGDDI)
  • mylasertabac.com (multi-pays multi-marques nov 2025)
  • travel-europe.info (EU 2026)
  • andorratools.com (AD 2026)
  • ADII Maroc — Administration des Douanes et Impôts Indirects (MA 2025)
  • WHO Global Tobacco Report 2015 (TN Marlboro 2015)
  • Statista Spain Marlboro 2007-2022
  • ONS UK RPI timeseries CZMP (UK tendance)

Provided for informational purposes only. Verify with official sources for any critical use.