L&M Cigarette Prices by Country (2026)
📊 Price analysis
In 2026, a pack of L&M costs 7.73 € on average across the 18 countries we track. Cheapest: 2.15 € (Turkey); most expensive: 15.70 € (Ireland), a gap driven mainly by differences in tobacco taxation.
Over the long run, the brand's average price has risen by about 188 % since our records begin, driven by successive tax increases.
Historical comparison: Price evolution of L&M
| Countries | Average Price (2026) | Reliability |
|---|---|---|
| Turkey | 2.15 € (120.00 TL) | Medium reliability |
| Tunisia | 2.20 € (7.350 DT) | Low reliability · estimate |
| Morocco | 2.76 € (30.00 DH) | High reliability |
| Andorra | 3.65 € | High reliability |
| Portugal | 5.33 € | Low reliability · estimate |
| Italy | 5.80 € | High reliability |
| Spain | 5.85 € | High reliability |
| Poland | 6.44 € (27.99 zł) | Medium reliability |
| Austria | 6.60 € | High reliability |
| Luxembourg | 6.70 € | Medium reliability |
| Czech Republic | 7.10 € (173 Kč) | High reliability |
| Switzerland | 8.93 € (CHF 8.50) | Medium reliability |
| Germany | 9.00 € | Medium reliability |
| Belgium | 11.51 € | Low reliability · estimate |
| Netherlands | 12.50 € | Medium reliability |
| France | 13.00 € | High reliability |
| United Kingdom | 13.95 € (£11.82) | Low reliability · estimate |
| Ireland | 15.70 € | Low reliability · estimate |
High reliability: official primary source or verifiable trade press. Medium: price rebuilt from confirmed data points, or surveyed at a retailer or in the press. Low: extrapolated. "Estimate": price not surveyed for this brand, calculated from that of Marlboro, the country's reference brand.
| Year | France | Germany | Italy | Spain | Portugal | United Kingdom | Andorra | Morocco | Tunisia | Belgium | Switzerland | Luxembourg | Netherlands | Poland | Ireland | Austria | Turkey | Czech Republic |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | 13.00 € | 9.00 € | 5.80 € | 5.85 € | 5.33 € | 13.95 € | 3.65 € | 2.76 € | 2.20 € | 11.51 € | 8.93 € | 6.70 € | 12.50 € | 6.44 € | 15.70 € | 6.60 € | 2.15 € | 7.10 € |
| 2025 | 12.50 € | 8.50 € | 5.50 € | 5.60 € | 4.92 € | 13.64 € | 3.90 € | 2.67 € | 2.10 € | 10.62 € | 8.65 € | 6.00 € | 12.04 € | 5.54 € | 14.84 € | 6.60 € | 1.81 € | 6.42 € |
| 2024 | 12.00 € | 8.00 € | 5.30 € | 5.20 € | 4.76 € | 13.55 € | 3.70 € | 2.48 € | 2.02 € | 9.62 € | 8.46 € | 5.50 € | 11.57 € | 4.92 € | 14.76 € | 6.50 € | 1.85 € | 6.05 € |
| 2023 | 11.00 € | 7.59 € | 5.20 € | 4.95 € | 4.59 € | 13.16 € | 3.08 € | 2.48 € | 1.93 € | 7.70 € | 8.37 € | 4.70 € | 8.80 € | 4.31 € | 13.70 € | 5.70 € | - | 5.99 € |
| 2022 | 10.00 € | 7.18 € | 5.00 € | 4.60 € | 4.43 € | 12.48 € | 2.95 € | 2.48 € | 1.85 € | 7.20 € | 8.28 € | 4.50 € | 7.59 € | 4.08 € | 12.81 € | 5.40 € | - | 5.41 € |
| 2021 | 10.00 € | 6.90 € | 5.00 € | 4.45 € | 4.10 € | 11.80 € | 2.95 € | 2.39 € | 1.76 € | 6.72 € | 8.19 € | 4.40 € | 7.59 € | 3.96 € | 11.92 € | 5.20 € | - | 4.80 € |
| 2020 | 9.50 € | 6.63 € | 5.00 € | 4.45 € | 3.77 € | 11.13 € | 2.95 € | 2.30 € | 1.68 € | 6.22 € | 8.10 € | 4.35 € | 7.04 € | 3.85 € | 11.04 € | 4.90 € | - | 4.07 € |
| 2019 | 8.40 € | 6.36 € | 4.83 € | 4.45 € | 3.64 € | 10.55 € | 2.86 € | 2.30 € | 1.60 € | 6.00 € | 7.92 € | 4.30 € | 6.48 € | 3.73 € | 10.55 € | 4.90 € | - | 3.72 € |
| 2018 | 7.70 € | 6.10 € | 4.66 € | 4.45 € | 3.51 € | 9.97 € | 2.77 € | 2.30 € | 1.51 € | 5.78 € | 7.92 € | 4.30 € | - | 3.61 € | 10.06 € | 4.90 € | - | 3.64 € |
| 2017 | 6.79 € | 5.85 € | 4.49 € | 4.40 € | 3.38 € | 9.49 € | 2.68 € | 2.30 € | 1.43 € | 5.57 € | 7.82 € | 4.20 € | - | 3.50 € | 9.57 € | 4.60 € | - | 3.49 € |
| 2016 | 6.74 € | 5.60 € | 4.32 € | 4.30 € | 3.25 € | 9.00 € | 2.59 € | 2.30 € | 1.34 € | 5.35 € | 7.82 € | 4.10 € | - | 3.40 € | 9.08 € | 4.40 € | - | 3.29 € |
| 2015 | 6.74 € | 5.38 € | 4.16 € | 4.30 € | 3.12 € | 8.52 € | 2.51 € | 2.30 € | 1.26 € | 5.12 € | 7.77 € | 4.10 € | - | 3.30 € | 8.59 € | 4.30 € | - | 3.10 € |
| 2014 | 6.74 € | 5.23 € | 4.00 € | 4.25 € | 2.98 € | 8.09 € | 2.42 € | - | 1.16 € | 5.06 € | 7.73 € | 3.93 € | - | 3.12 € | 8.26 € | 4.10 € | - | 2.88 € |
| 2013 | 6.45 € | 5.08 € | 4.30 € | 4.10 € | 2.85 € | 7.67 € | 2.33 € | - | 1.05 € | 5.00 € | 7.50 € | 3.76 € | - | 2.93 € | 7.93 € | 3.90 € | - | 2.97 € |
| 2012 | 6.06 € | 4.93 € | 4.30 € | 3.95 € | 2.72 € | 7.26 € | 2.24 € | - | 0.94 € | 4.94 € | 7.27 € | 3.60 € | - | 2.74 € | 7.60 € | 3.77 € | - | 2.91 € |
| 2011 | 5.76 € | 4.77 € | 3.90 € | 3.30 € | 2.59 € | 6.77 € | 2.15 € | - | 0.84 € | 4.88 € | 6.95 € | - | - | 2.56 € | 7.28 € | 3.63 € | - | 2.96 € |
| 2010 | 5.44 € | 4.63 € | 3.80 € | 3.25 € | 2.46 € | 6.29 € | 2.06 € | - | 0.73 € | 4.81 € | 6.63 € | - | - | 2.38 € | 6.95 € | 3.50 € | - | 2.72 € |
| 2009 | 5.15 € | 4.46 € | - | 2.85 € | 2.36 € | 5.99 € | 1.96 € | - | 0.69 € | 4.56 € | 6.35 € | - | - | 2.17 € | 6.59 € | 3.32 € | - | - |
| 2008 | 5.10 € | 4.29 € | - | 2.40 € | 2.26 € | 5.71 € | 1.86 € | - | 0.65 € | 4.30 € | 6.07 € | - | - | 1.96 € | 6.23 € | 3.14 € | - | - |
| 2007 | 4.94 € | 4.12 € | - | 2.40 € | 2.16 € | 5.42 € | 1.75 € | - | 0.61 € | 4.05 € | 5.89 € | - | - | 1.76 € | 5.87 € | 2.96 € | - | - |
| 2006 | 4.81 € | 3.95 € | - | 2.20 € | 2.07 € | 5.13 € | 1.66 € | - | 0.57 € | 3.80 € | 5.70 € | - | - | 1.55 € | 5.51 € | 2.78 € | - | - |
| 2005 | 4.81 € | 3.78 € | - | 2.20 € | 1.97 € | 4.84 € | 1.55 € | - | 0.53 € | 3.54 € | 5.52 € | - | - | 1.35 € | 5.15 € | 2.61 € | - | - |
| 2004 | 4.81 € | 3.41 € | - | 1.95 € | 1.83 € | 4.65 € | 1.49 € | - | 0.48 € | 3.35 € | 5.26 € | - | - | 1.30 € | 4.91 € | 2.50 € | - | - |
| 2003 | 3.93 € | 3.14 € | - | 1.85 € | 1.70 € | 4.35 € | 1.41 € | - | 0.44 € | 3.17 € | 5.01 € | - | - | 1.25 € | 4.66 € | 2.38 € | - | - |
| 2002 | 3.47 € | 2.85 € | - | 1.85 € | 1.56 € | 4.06 € | 1.35 € | - | 0.40 € | 2.98 € | 4.75 € | - | - | 1.20 € | 4.42 € | 2.28 € | - | - |
| 2001 | 3.22 € | 2.72 € | - | 1.68 € | 1.39 € | 3.82 € | 1.28 € | - | 0.36 € | 2.80 € | 4.49 € | - | - | 1.15 € | 4.17 € | 2.17 € | - | - |
| 2000 | 3.08 € | 2.58 € | - | 1.68 € | 1.23 € | 3.58 € | 1.21 € | - | 0.32 € | 2.61 € | 4.23 € | - | - | 1.10 € | 3.93 € | 2.07 € | - | - |
In 5 of 18 countries, the L&M series is not surveyed: it is calculated from the price of Marlboro, the country's reference brand, by a fixed ratio. These are estimates.
Frequently Asked Questions (FAQ)
Data & sources
Last updated :
Methodology : Marlboro is the reference brand in each country: its price is rebuilt from data points confirmed by public sources, then interpolated between them. Unless stated otherwise, other brands are not surveyed: their price is calculated from Marlboro's by a fixed ratio, so they are estimates.
Main sources (8)
- monsieurvintage.com (FR, Marlboro, 2000-2025, DGDDI)
- mylasertabac.com (EU, 2025-11)
- travel-europe.info (EU, 2026)
- andorratools.com (AD, 2026)
- ADII, Administration des Douanes et Impôts Indirects (MA, 2025)
- WHO Global Tobacco Report 2015 (TN, Marlboro)
- Statista (ES, Marlboro, 2007-2022)
- ONS, RPI timeseries CZMP (UK)
Provided for informational purposes only. Verify with official sources for any critical use.