Cigarette Prices in Ireland (2026)
⚠️ Customs Rules and Transport Limits
Within the EU, up to 800 cigarettes may be brought in for personal use. From a non-EU country, the allowance is 200 cigarettes.
🌍 Overview
| Brands | Average Price | Reliability |
|---|---|---|
| Marlboro | 19.20 € | Medium reliability |
| Camel | 19.00 € | Low reliability · estimate |
| L&M | 15.70 € | Low reliability · estimate |
| Dunhill | 18.70 € | Low reliability · estimate |
| Benson & Hedges | 17.95 € | Low reliability · estimate |
| Pall Mall | 17.50 € | Low reliability · estimate |
| Rothmans | 18.70 € | Low reliability · estimate |
| Vogue | 19.20 € | Low reliability · estimate |
| John Player Blue | 19.30 € | Low reliability · estimate |
| Silk Cut Purple | 19.50 € | Low reliability · estimate |
| Carroll's No.1 | 18.50 € | Low reliability · estimate |
| Mayfair | 17.75 € | Low reliability · estimate |
High reliability: official primary source or verifiable trade press. Medium: price rebuilt from confirmed data points, or surveyed at a retailer or in the press. Low: extrapolated. "Estimate": price not surveyed for this brand, calculated from that of Marlboro, the country's reference brand.
Average pack price over time
Average across all brands we track in this country, by year.
📋 Tobacco Regulation & Policy
💰 Tax regime
Cigarettes carry Tobacco Products Tax (a specific excise per 1,000 cigarettes plus an ad valorem component based on the retail price) as well as 23% VAT. Combined taxes account for roughly 80% of the retail price of a pack, among the highest burdens in the EU.
📈 Price policy
Ireland raises tobacco excise in almost every annual Budget as a stated public-health lever: a +50c per-pack rise was standard from 2016 to 2022, +75c in Budget 2024 (October 2023), +€1 in Budget 2025 (October 2024) bringing the most-popular price category to €18.05, and +50c in Budget 2026 (October 2025) bringing it to €18.95, then +€1 in Budget 2027 (October 2026) bringing it to €20.15. A new 50c-per-ml e-liquid vape tax also applies from November 2025, rising to 70c per ml on 1 January 2027.
At the statutory minimum wage, a pack of Marlboro takes 81 minutes of work in Ireland. Compare with other countries
🏛️ Key legislative milestones
In March 2004, Ireland became the first country in the world to introduce a nationwide ban on smoking in the workplace, including pubs and restaurants. This pioneering measure inspired similar bans across Europe and made enclosed public spaces smoke-free.
In July 2009, Ireland banned the point-of-sale display and advertising of tobacco products in shops. Retailers had to keep cigarettes out of sight, removing a key channel of brand promotion.
In 2013, Ireland adopted the Tobacco Free Ireland policy, setting the target of reducing smoking prevalence to under 5% by 2025. It established a long-term framework combining taxation, regulation and support for quitting.
Ireland's plain (standardised) packaging law commenced in September 2017 and came fully into force in September 2018. Branding, logos and distinctive colours were removed from cigarette packs, which instead display standardised designs and health warnings.
In Budget 2026 (October 2025), a 50c hike took the most-popular price category to €18.95. A new vape e-liquid tax of 50c per ml also started in November 2025.
In Budget 2027, a €1 rise per pack of 20, effective 7 October 2026, took the most-popular price category to €20.15. The vape e-liquid tax will rise from 50c to 70c per ml on 1 January 2027.
📰 Ireland: news and guides
NewsIreland: a pack of cigarettes tops €20 from 7 October 2026
Ireland's Budget 2027 adds €1 of tax to every pack of 20 cigarettes from 7 October 2026 and raises the tax on vapes on 1 January. New prices, the gap with Northern Ireland and the customs rules.
NewsTobacco prices on 1 January 2027: what changes in Europe, country by country
Increases passed in Germany, Italy and Poland, rates frozen in the Netherlands, Portugal and Spain: what laws and budgets have in store for tobacco prices in 2027.
Frequently Asked Questions (FAQ)
Cite this data
Free to reuse with credit to the source.
Schmitt, B. (2026). Cigarette Prices in Ireland (2026). cigprices.com. https://cigprices.com/en/pays/irlande (data last updated 7 October 2026). License CC BY 4.0.
Data & sources
Last updated :
Methodology : Marlboro is the reference brand in each country: its price is rebuilt from data points confirmed by public sources, then interpolated between them. Unless stated otherwise, other brands are not surveyed: their price is calculated from Marlboro's by a fixed ratio, so they are estimates.
Main sources (8)
- monsieurvintage.com (FR, Marlboro, 2000-2025, DGDDI)
- mylasertabac.com (EU, 2025-11)
- travel-europe.info (EU, 2026)
- andorratools.com (AD, 2026)
- ADII, Administration des Douanes et Impôts Indirects (MA, 2025)
- WHO Global Tobacco Report 2015 (TN, Marlboro)
- Statista (ES, Marlboro, 2007-2022)
- ONS, RPI timeseries CZMP (UK)
Provided for informational purposes only. Verify with official sources for any critical use.